June 21, 2022

eWebinar Partners with REACH Program to Help Real Estate Tech Startups Scale Agent Onboarding and Training

eWebinar Partners with REACH Program to Help Real Estate Tech Startups Scale Agent Onboarding and Training

eWebinar has partnered with NAR’s REACH technology growth scale-up program to offer its new cohorts an innovative platform to scale agent onboarding and training by automating the tedious task of doing the same webinar over and over again.

Many tech vendors have grown accustomed to offering live webinars because they’re extremely effective and customers love the personal touch – but those come with major hurdles. Someone always has to be available to run those webinars, which is exhausting and not always possible for companies with limited resources. 

In addition, attendance rates for live webinars are often low – especially in the real estate industry, where agents are independent contractors with unpredictable schedules. Webinar replays simply don’t offer the same quality or engagement. 

That’s why REACH has teamed up with eWebinar to better achieve its mission of helping companies grow their footprint in real estate, one of the largest industries in the world.

“We are excited to work with Melissa and the team at eWebinar to introduce their intuitive, time-saving solution to our newest portfolio companies. With multiple past REACH program participants already leveraging the platform, we are confident eWebinar will be an impactful tool for our incoming cohort,” shared Tyler Thompson, Managing Partner, Second Century Ventures. 

eWebinar CEO Melissa Kwan shares Tyler’s enthusiasm about the partnership. 

“Having spent a decade in real estate tech prior to founding eWebinar, I’m delighted that REACH chose us as a partner to help startups grow and scale,” says Kwan.

eWebinar CEO Melissa Kwan developed the platform after serving as co-founder and CEO of Spacio, the leading marketing system for open houses which was acquired by HomeSpotter in 2019.

Since its founding, eWebinar has helped real estate brokerages and tech companies deliver onboarding and training webinars around-the-clock without a live host. Its chat system allows agents to ask questions, and for hosts to respond in real-time via live chat or later via email.

“I’m particularly excited to partner with REACH to help their portfolio companies solve the exact problem that eWebinar was created to solve,” says Kwan. “With eWebinar, no one ever has to deliver the same webinar twice.” 

eWebinar was conceptualized by Kwan during her time in the real estate tech industry, and was initially designed with that industry in mind. 

“The real estate industry is near and dear to my heart. I’m so excited to help REACH’s companies grow by showing them that they can do so much more with so much less.” 

Many real estate tech companies affiliated with REACH – including RealScout, BombBomb, Adwerx, zavvie, ActivePipe, and immoviewer – are already using eWebinar for onboarding, training webinars, and to scale their product demos. 


About eWebinar

Founded in 2019, eWebinar is an automated webinar platform that combines pre-recorded video with real-time interactions and live chat to deliver a delightfully engaging experience for attendees. Learn more here


Backed by the National Association of Realtors®, REACH leverages the association’s more than 1.5 million members and an unparalleled network of executives within real estate and adjacent industries. The REACH program helps technology companies scale across the real estate vertical and its adjacent markets through education, mentorship, and market exposure. Learn more here.