Playbooks

This guide helps you choose and configure one of four eWebinar scheduling scenarios based on your chat response requirements and availability needs, with Scenario 1 (recommended default) offering maximum flexibility and reach through scheduled, on-demand, and just-in-time sessions. Each scenario provides specific configuration settings for the Schedule and Chat tabs to match different operational approaches from flexible chat response to strict coverage requirements.

This scenario optimizes for maximum attendance and engagement by offering multiple access options including scheduled sessions, on-demand viewing, and just-in-time registration, allowing attendees to join when their interest is highest. It serves as the recommended default configuration because it unlocks eWebinar's core advantages of immediate access, global flexibility, and continuous availability while managing chat expectations through clear response time guidelines.

This scenario configures eWebinars to only run during your actual support hours, ensuring chat responses meet strict SLA requirements by limiting session availability to when your team is staffed. It prioritizes operational consistency and reliable response times over flexibility and scale.

This scenario allows teams to automate webinar content while maintaining scheduled sessions only, making it easier to manage chat coverage but limiting attendance growth since viewers can only join at fixed times. eWebinar recommends transitioning to more flexible scenarios to maximize the benefits of automation like increased scale and engagement.

This scenario configures eWebinars as a fully self-serve, on-demand library that maximizes immediacy by allowing 24/7 access without any scheduled sessions or live chat interaction. It's ideal for content libraries and resource-focused webinars where operational simplicity is prioritized over real-time engagement, though it trades off interactive benefits for convenience.

This article explains a five-step process for planning effective webinar interactions, starting with identifying your use case (training/onboarding vs. sales/marketing) and then determining what information you want to collect and what actions you want attendees to take. The guide emphasizes integrating core interactions directly into your script to create a seamless experience that keeps attendees engaged and drives longer watch times.