Aug 24, 2020

When it comes to webinars, doesn't automated mean boring?

Todd Parmley
Todd Parmley
Head of Product + Content
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People often think automated and boring are synonymous. When it comes to webinars, we beg to differ.

Traditional webinar platforms are designed with the host in mind. Their features focus on live content delivery: reliable streaming audio and video, screen-sharing, panelist participation, host controls, etc.

eWebinar, on the other hand, is designed around the attendee. Content delivery for us is video, plain and simple, so we focus instead on creating the most engaging attendee experience possible.

Three things bring an attendee's experience to life:

  • Live chat
  • Pre-set interactions
  • Audience reactions

Live chat

Attendees can interact with a real person in real time through live chat. Having someone there to answer questions can make all the difference. (Don't worry if you can't be there every time, though. You can always get back to attendees later!)

Chat

Pre-set interactions

When creating an eWebinar, you can program a series of interactions to pop up for attendees at exactly the right moments during your presentation. Take polls, make special offers, pose questions, suggest helpful tips, give away content, and more.

interaction panel

Audience reactions

Similar to Instagram live, if attendees see or hear something they like, they can give it a "thumbs up". These reactions are visible to future attendees and accumulate over time. Watch for them floating up from the bottom right-hand corner of the video in the Presentation Room.

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